While booking a national, sold-out tour of stadiums might be your eventual goal, everyone has to start somewhere! Planning a mini tour is a great way to dip your feet into the world of touring, meet more of your fans and make some money. If you are ready to hit the road on a series of mini tours, here’s what you need to know to get started. Continue reading Hit the Road: Planning Mini Tours
Facebook Live is one of the newest and most popular tools for budding musicians and anyone looking to connect with fans online. Like any livestreaming service, including Periscope, it offers people anywhere in the world the ability to watch you and comment as they view. Unlike other streaming services, it integrates with the Facebook platform so that your fans and followers can get notifications whenever you go live. Continue reading How to Use Facebook Live to Build Your Fan Base
I spoke to an artist this week who was telling me about her experiences with showcases when she first got started. Most of you know my stance on showcases. If not, check out The Showcase Trap.
This artist gave me a new perspective on showcases. She looks at it as exercise for new independent artists. There are some benefits to paying for performances when you first start out: Continue reading A new perspective on showcases
There’s no denying that the music business has changed dramatically over the last few years. CD sales have dropped even among A list artists and traditional radio has to struggle for listeners and advertising. The launch of download services like iTunes has created a dent in the CD sales market. Why buy the whole CD if I can just download the songs I want for a lot less? Now even downloads are losing their luster. Streaming is the new buzzword in the music industry. Internet radio and streaming services are popping up everywhere and gives listeners more control over what they hear. So with all of this in mind, should you really record an entire album for release? Should you only release singles? Is there a different strategy to releasing singles vs albums? Let’s take a look at the benefits of releasing a full album versus releasing singles. Continue reading Singles vs Albums: Which should you release?
Musicians and fans are often on a different wavelength. It’s the same in many relationships. You give your lover what you want them to give you. But it doesn’t work if your lover wants something else. Isn’t that the premise behind the love languages? A relationship works when each party gives the other what they want. Let’s take a look at what you may be obsessing over that your fans don’t necessarily care about and some suggestion about how you can really connect with fans. Continue reading 5 Things to Stop Obsessing Over and Really Connect with Fans
This is a great interview from the CD Baby DIY Musician Podcast. Tom Jackson is a leading live music producer. He’s the person you go to to help you craft a good live performance. He likens his 4 Pillars of a successful performance to what you would need to build a house. Press the play button below to listen to the interview. I took some notes while I was listening. Feel free to comment. I’d love to know your thoughts on these pillars.