Tag Archives: Image

What Does a Music Manager Do?

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The music industry is a complicated place, especially if you come in without any previous experience. Most artists know that they need a music manager, but many are not sure exactly what a manager does for them and their career. What does a music manager actually do?

Continue reading What Does a Music Manager Do?

How to Find Music Gigs That Pay

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Making money as a musician is difficult, but many amateur musicians don’t realize that paying music gigs aren’t just for headliners! Whether you’re getting started in your music career or trying to take things to the next level, here is what you need to know about finding music gigs that pay (in something other than coffee!).  Continue reading How to Find Music Gigs That Pay

Building a Better Band Newsletter

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Whether you’re just starting out and struggling to email your fans or an experienced band finally starting a newsletter, building a great band newsletter is one of the best ways to keep in touch with your fans and attract new ones. Today, we’re exploring the simple ways you can build a better band newsletter.
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The Team Members Every Independent Artist Needs

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The Team Members Every Independent Artist Needs

As an indie artist, you’re used to doing it all. But at some point in your journey, you will find doing it all takes away from your ability to focus on your music. When you realize you don’t have enough time to get everything done, it’s time to start thinking about assembling a team to support and assist you. Continue reading The Team Members Every Independent Artist Needs

Steps to Build an Awesome Personal Brand

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Steps to Build an Awesome Personal Brand

In my last post, we examined why personal branding is important. Now that we know WHY it’s important, we need to examine HOW to build an awesome personal brand. Let’s look at four ways to create your personal brand. Continue reading Steps to Build an Awesome Personal Brand

Why Personal Branding is Important

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Why Personal Branding is Important

I get questions, from time to time, on subjects related to the music business. Recently a musician asked me:

“Why is personal branding so important? As long as I have a fan base, what difference does it make if I brand myself? I’m not even sure what branding is.”

According to Susan Hutson, Vice President of Marketing at Ekwa.com, “The more you work on developing your personal brand, Continue reading Why Personal Branding is Important